Pitch & GrowthThe $1M-$10M Scaling Diagnostic
What got you to $1M will not get you to $10M.
These 30 questions are designed to help you diagnose the bottlenecks preventing you from scaling.
This is a growth health check across the five areas that shape how you scale: strategy, leadership, team, execution and narrative.
You’ll leave with a score for all five, plus your biggest growth constraint, and a specific recommendation for what to focus on next.
Takes about seven minutes.
If that’s not you yet, the questions will still be useful - but the recommendations may not be calibrated to your stage.
Sample results
Your results: where you’re strong, where growth is constrained, and what to focus on next.
You’re already operating ahead of most founders at this revenue. If you’re not firing across every area evenly, identify what needs sharpening the most and focus dedicated time on fixing it.
You can state the problem in one sentence a customer immediately recognises. Your ICP and differentiation are documented and defensible, your revenue comes from named, repeatable sources rather than one-off wins, and your targets are built bottom-up from funnel maths you could walk someone through line by line. This is the area investors and senior hires tend to pressure-test hardest of the five - and yours would hold up.
Every founder gets all 5 areas scored and written up like this, plus a clear next step. Yours will be built from your own answers.